CRICCIETH CASTLE, South Stack Island and the Green Bridge of Wales will brighten up the landscapes of German cities with the launch of a new Visit Wales advertising campaign.
The huge posters of iconic Welsh landmarks will be seen in key sites in Munich, Berlin, Hamburg, Frankfurt, Stuttgart, Cologne, Dusseldorf, Duisburg and Essen from March 10. The adverts feature key products that are of interest to German visitors, highlighting our culture, heritage and the Wales Coast.
This work is part of a wider campaign in Germany to raise Wales’ profile and inspire visitors to come to Wales in 2015.
A new German website went live in December, along with the publication of the new international brochure, Explore Wales. The campaign includes marketing partnerships with P&O Ferries, Expedia, Hotels.com, Dertour, KLM, DFDS Seaways and Golf Extra. The campaign will also promote the Flybe route from Dusseldorf to Cardiff and the newly announced Flybe Route from Munich.
Deputy Minister for Culture, Sport and Tourism, Ken Skates said: “Germany is one of Wales’s three key overseas markets, along with Ireland and the USA. Visitor numbers from Germany to Wales showed strong growth in 2013, totalling 107,000 visits with expenditure of some £49m. With overseas visitors figures for the first three quarters of 2014 showing a 14% increase on previous years we hope that the recovery experienced in 2013 will be maintained. This campaign will further raise the profile of Wales as a holiday destination and will keep Wales at the front of visitors’ minds during this key holiday booking period in Germany. Partnerships are at the heart of the Welsh government’s strategy for Tourism and they play a vital role in the German campaign. Working with carriers and operators in Germany is of particular importance in highlighting access to Wales and promoting products available in the market via tour operators.”
The campaign launch follows Visit Wales’ attendance at the world’s largest and most important tourism trade fair – ITB Berlin – where Visit Wales met with tour operators, press and media and other important partners from Germany to raise Wales’ profile as a holiday destination. The new campaign is set to stimulate demand for tours, itineraries and routes to Wales which tour operators, agents and carriers have to offer.
Katharina Barry, Product Manager at Dertour, a German tour operator, which met with Visit Wales in ExploreGB and ITB, said: “It’s great to see Visit Wales delivering campaigns to drive awareness in the German market and we are really pleased to be working in partnership with Visit Wales to deliver agent and consumer communications to promote our coach and car tours through Wales as well as independent bookings. I visited Wales in February and I was deeply impressed by the stunning nature and the warm Welsh welcome I received.”
NSPCC: Wales conference puts spotlight on domestic abuse
PROTECTING women and children from domestic abuse was the focus of a ground-breaking conference in Wales this week (Mar 28).
Organised by Cardiff University’s Exchange Network – with support from NSPCC Cymru / Wales and Welsh Women’s Aid – the event aimed to share information on the most effective approaches to tackle all forms of violence against women, domestic abuse and support for victims – be they adults or children.
Preventing violence from happening and protecting those who fall victim to domestic abuse formed the focus of the conference, at Cardiff’s Novotel Hotel.
Representatives from Welsh Government, Relate Cymru, Barnardos and Rape and Sexual Abuse (RASA) Centre also attended.
Domestic abuse continues to be a significant reason for young people to contact Childline. In 2016/17 volunteers at the NSPCC-run helpline undertook 120 counselling sessions with children from Wales who had concerns about abuse by a partner in their own relationship.
And 241 children from Wales contacted Childline to discuss parental domestic abuse.
Some young people who witness this also experience physical abuse by their parents. This can sometimes happen when they try and intervene in the abuse taking place, with some children telling Childline they were hit by their mother or father when trying to stop a fight.
“Sometimes my dad gets in a bad mood and gets really aggressive. He says horrible things to me and my mum and it scares me. In the past he was threatening to hit my mum, when I tried to get him to calm down he slapped me instead. I feel like neither of them listen to me and they don’t understand how upset it’s all making me.” (Girl, 16-18, Wales)
Head of NSPCC Cymru / Wales, Des Mannion, told The Llanelli Herald: “Domestic abuse can have a huge impact on a child’s physical and emotional wellbeing and it’s hugely important that we share information and discuss ways to both prevent violence and protect victims.
“We all have a part to play in tackling domestic abuse and it’s important to pick up the phone if you’re concerned so that our advisers can offer guidance and get help where it’s needed.
“Stepping in early helps to change behaviours and avoid abuse escalating, and putting the child at the heart of interventions is paramount in keeping children safe and limiting long-term damage.
“It is also vital that children and young people affected by domestic abuse have access to the right kind of support to overcome the trauma of witnessing and experiencing domestic abuse.”
Any child worried about domestic abuse can call Childline on 0800 11 11. Any adult who is concerned about a child can call the NSPCC Helpline on 0808 800 5000.
Pop-up craft stalls return to St Elli
LLANELLI’S St Elli Shopping Centre is once again playing host to a fantastic group of pop-up craft stalls today and tomorrow (Mar 1-2).
Following on from a highly successful outing just before Christmas, the ‘Pert A Blasus Pop-Up Emporium’ will see a variety of crafters take to the Atrium to sell their handmade crafts.
A group of friends who met whilst running stalls at craft markets around South Wales, Pert A Blasus brings together a host of skill sets and backgrounds – including a former kitchen fitter and scaffolder, a former clerical assistant, and a primary school teacher.
Primary school teacher Jill Davies has been crafting most of her life as a hobby; however, seven years ago decided to launch ‘Dzines by Jill’, which sees her hand-decorate plain pieces of ceramic and household items with her own unique designs.
Jill also organises her own ‘Made it Markets’ in Neath.
Also on board with Pert A Blasus is Steve Kennedy, who is the brainchild of ‘Cut n Scroll’, where he hand cuts items from wood and enlists the help of his wife Tanya for painting and gemming; Wendy Taylor, also a primary school teacher, who completed a precious metal course at Gower College and now makes her own items for her ‘Simplicity by Silver’ stall; and Jill James who runs her ‘Pretty Cute Fairies’ stall.
Bread and Jam for Christmas
A young woman with Spina bifida has been left alone in an empty home with nothing but bread and jam to eat and with no cooking facilities. Jackie lives a stone’s throw from Llanelli Town Hall and yet she claims she has been abandoned by the County Council, her AM, her MP and Social Services. She faces a wait until January 10 before service providers meet to discuss her case.
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