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Crisis masterclasses for Welsh food & drink producers

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THE COVID-19 pandemic has particularly hit the food and drink sector. But Welsh producers will get expert advice on coping with the current situation at two special marketing masterclass webinars later this month.

The ‘TUCK IN – Marketing in a Crisis’ webinars will be held on June 9 and June 16.

Organised by the Food and Drink Wales Industry Board and the Fine Food Cluster, the ‘TUCK IN’ masterclasses bring together a wealth of expertise and experience from across the marketing spectrum.

Previous masterclasses have been very well received by producers, and there has been a tremendous response to the forthcoming webinars, which will be conducted via Zoom.

The Fine Food Cluster is a business-led development programme supported by the Welsh Government and facilitated by Cywain.

Fine Food Cluster Lead, Sioned Best, said “Food and drink brands need to be incredibly reactive and on top of how the market is changing in order to pivot their strategy, survive this period and thrive the other side. TUCK IN is all about brands sharing their experiences of how they have done and continue to do just this.”

Speakers will share their marketing expertise, along with experiences of how COVID-19 has impacted on businesses and brands.

Master of Ceremonies will be Jim Cregan, founder of one of the UK’s most loved coffee brands – Jimmy’s Iced Coffee. What began 10 years ago as a café backroom experiment has grown into a brand that is stocked by multiple retailers and wholesalers nationwide.

He said, “The show must go on is the order of the day for ‘TUCK IN’ this year.

COVID won’t stop us from producing and delivering an awesome day of stories and insight from some great companies.

“It’s my third event, and I’m really looking forward to being this year’s MC, it’ll be interesting to work it digital style, but we love a challenge! Let’s do this.”

Also among the keynote speakers are Cathy Capelin of Kantar Worldpanel, Scott James founder and director of Coaltown Coffee, and Pip Murry founder of Pip & Nut. 

Joining them are Sophie Higgins, head of marketing for HIPPEAS Snacks, Abergavenny Fine Foods commercial director, Bryson Craske, and Jubel co-founder Jesse Wilson.

Alison Lea-Wilson director of the Anglesey Sea Salt Company and chair of the Fine Food Cluster said, “TUCK IN 2019 was motivating and enjoyable, and brought companies of all sizes together in a day of sharing information, tips, and ideas.

“I know how much work the team at Menter a Busnes has put into organising it for 2020, and I’m so pleased these two days will be going ahead despite COVID-19.

“The food and drink sector is crucial to the Welsh economy, and all parties who have made TUCK IN possible should be commended for their continued support.

“With technology’s help, we will be able to share inspirational speakers’ stories to help us get through – and even thrive – in these extraordinary times.

“I hope the producers who join the TUCK IN days will be heartened by the encouragement and support available to help our great businesses meet the challenges of this turbulent world.”

Andy Richardson, chair of the Food and Drink Industry Board for Wales said, “We have to recognise the situation we are in, that the COVID-19 crisis is a significant disruption for many businesses. The effect has been varied, depending on end customers. Still, there is a common thread – that the indications show that consumer buying behaviour and what they value may have changed potentially forever.”

“Perception is reality, and we need to constantly think about how we present our products and food and drink businesses to demonstrate we are in step with these changes. We have to remain connected to existing customers, while also looking at the opportunities of gaining new business where COVID -19 has been the catalyst for change.”

Lesley Griffiths, the Minister for Environment, Energy and Rural Affairs, said, “I am very pleased that a valuable resource such as TUCK IN is available to bring Welsh food and drink businesses together at this challenging time.

“The array of targeted advice from experts at the heart of the food and drink industry will, I am sure, help producers to weather the current situation and to focus positively on the future.”

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Global Litter Charity has announced the date of its next Welsh litter picking event

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Uocean project Carmarthenshire weekend clean up taking place on Saturday 25th September 21 at Pembrey Country Park

THE UOCEAN Project, part of the Vayyu Foundation, which has set itself the target of removing 1 billion kilos of waste from the world’s oceans by 2030, will be holding its next litter collection taskforce event at Pembrey Country Park  in Carmarthenshire.

Everyone is invited to join The UOcean Project volunteers and to make a difference by collecting litter, especially plastics, which are polluting our environment and ending up in the world’s oceans.  The UOcean Project has highlighted the dramatic increase in litter from plastic bags to face masks since lockdown restrictions were lifted, making it even more important to clean-up and reduce waste pollution. 

Chris Desai, head of The UOcean Project commented. “Picking up one plastic bottle or single use face mask may not appear to be significant, but at each event we are collecting many kilos of plastic because more and more individuals are joining our litter picking teams.

RSVP TO JOIN WWW.THEUOCEANPROJECT.COM

The combined collections here and overseas are the only way to make a difference and start fighting back against pollution.” 

The UOcean Project organises litter pick-up teams who work across the UK, especially around coastlines, as well as internationally.  By organising volunteers into Chapters and providing them with the tools and equipment to pick up litter, they have already collected 53,000 kilos of waste which would have ended up in the seas.  

All volunteers are provided with the equipment needed to safely pick up litter so that it can be disposed of in the right way.  For more information about The UOcean Project please go to the website www.theuoceanproject.com

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Warning! Dangerous Valium circulating in Llanelli

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the drugs being distributed and used in the Llanelli area at present could be extremely dangerous

Warning! Dangerous Valium circulating in

POLICE are warning drug users in Llanelli to take extra care following information received that dangerous valium is circulating in the area.

A Dyfed-Powys Police spokesperson said: “We have reasons to believe that the drugs being distributed and used in the Llanelli area at present could be extremely dangerous for anyone taking them.

“We would also appeal to drug users to seek medical attention immediately should they become unwell.

“Please share this information with anyone that you believe could come into contact with these drugs.”

To seek advice and support, visit https://barod.cymru/where-to-get-help/west-wales-services/ddas-dyfed-drug-and-alcohol-service/

Please be aware that some services may operate an automated service outside office hours.

In an emergency, or if you think someone’s life is at risk, always dial 999.

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Parents warned to look out for respiratory illness in children

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RSV is a common respiratory illness which is usually picked up by children during the winter season

RESPIRATORY Syncytial Virus (RSV) is circulating amongst children and toddlers in the Hywel Dda area (Carmarthenshire, Ceredigion and Pembrokeshire)  

Hywel Dda UHB Medical Director and Deputy Chief Executive Dr Philip Kloer said: “Because of the COVID restrictions, there have been few cases of RSV during the pandemic, but this virus has returned and in higher numbers now people are mixing more.

“RSV is a common respiratory illness which is usually picked up by children during the winter season, and causes very few problems to the majority of children.  However, very young babies, particularly those born prematurely, and children with heart or lung conditions, can be seriously affected and it’s important that parents are aware of the actions to take.”

Parents are being encouraged to look out for symptoms of severe infection in at-risk children, including:

*a high temperature of 37.8°C or above (fever)

*a dry and persistent cough, difficulty feeding, rapid or noisy breathing (wheezing).

The best way to prevent RSV is to wash hands with soap and water or hand sanitiser regularly, dispose of used tissues correctly, and to keep surfaces clean and sanitised.

Most cases of bronchiolitis are not serious and clear up within 2 to 3 weeks, but you should contact your GP or call NHS 111 if:

  • You are worried about your child.
  • Your child has taken less than half their usual amount during the last two or three feeds, or they have had a dry nappy for 12 hours or more.
  • Your child has a persistent high temperature of 37.8C or above.
  • Your child seems very tired or irritable.

Dial 999 for an ambulance if:

  • your baby is having difficulty breathing
  • your baby’s tongue or lips are blue
  • there are long pauses in your baby’s breathing
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