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Crisis masterclasses for Welsh food & drink producers

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THE COVID-19 pandemic has particularly hit the food and drink sector. But Welsh producers will get expert advice on coping with the current situation at two special marketing masterclass webinars later this month.

The ‘TUCK IN – Marketing in a Crisis’ webinars will be held on June 9 and June 16.

Organised by the Food and Drink Wales Industry Board and the Fine Food Cluster, the ‘TUCK IN’ masterclasses bring together a wealth of expertise and experience from across the marketing spectrum.

Previous masterclasses have been very well received by producers, and there has been a tremendous response to the forthcoming webinars, which will be conducted via Zoom.

The Fine Food Cluster is a business-led development programme supported by the Welsh Government and facilitated by Cywain.

Fine Food Cluster Lead, Sioned Best, said “Food and drink brands need to be incredibly reactive and on top of how the market is changing in order to pivot their strategy, survive this period and thrive the other side. TUCK IN is all about brands sharing their experiences of how they have done and continue to do just this.”

Speakers will share their marketing expertise, along with experiences of how COVID-19 has impacted on businesses and brands.

Master of Ceremonies will be Jim Cregan, founder of one of the UK’s most loved coffee brands – Jimmy’s Iced Coffee. What began 10 years ago as a café backroom experiment has grown into a brand that is stocked by multiple retailers and wholesalers nationwide.

He said, “The show must go on is the order of the day for ‘TUCK IN’ this year.

COVID won’t stop us from producing and delivering an awesome day of stories and insight from some great companies.

“It’s my third event, and I’m really looking forward to being this year’s MC, it’ll be interesting to work it digital style, but we love a challenge! Let’s do this.”

Also among the keynote speakers are Cathy Capelin of Kantar Worldpanel, Scott James founder and director of Coaltown Coffee, and Pip Murry founder of Pip & Nut. 

Joining them are Sophie Higgins, head of marketing for HIPPEAS Snacks, Abergavenny Fine Foods commercial director, Bryson Craske, and Jubel co-founder Jesse Wilson.

Alison Lea-Wilson director of the Anglesey Sea Salt Company and chair of the Fine Food Cluster said, “TUCK IN 2019 was motivating and enjoyable, and brought companies of all sizes together in a day of sharing information, tips, and ideas.

“I know how much work the team at Menter a Busnes has put into organising it for 2020, and I’m so pleased these two days will be going ahead despite COVID-19.

“The food and drink sector is crucial to the Welsh economy, and all parties who have made TUCK IN possible should be commended for their continued support.

“With technology’s help, we will be able to share inspirational speakers’ stories to help us get through – and even thrive – in these extraordinary times.

“I hope the producers who join the TUCK IN days will be heartened by the encouragement and support available to help our great businesses meet the challenges of this turbulent world.”

Andy Richardson, chair of the Food and Drink Industry Board for Wales said, “We have to recognise the situation we are in, that the COVID-19 crisis is a significant disruption for many businesses. The effect has been varied, depending on end customers. Still, there is a common thread – that the indications show that consumer buying behaviour and what they value may have changed potentially forever.”

“Perception is reality, and we need to constantly think about how we present our products and food and drink businesses to demonstrate we are in step with these changes. We have to remain connected to existing customers, while also looking at the opportunities of gaining new business where COVID -19 has been the catalyst for change.”

Lesley Griffiths, the Minister for Environment, Energy and Rural Affairs, said, “I am very pleased that a valuable resource such as TUCK IN is available to bring Welsh food and drink businesses together at this challenging time.

“The array of targeted advice from experts at the heart of the food and drink industry will, I am sure, help producers to weather the current situation and to focus positively on the future.”

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Llanelli fundraiser boycotts her bed for Action for Children

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A LLANELLI woman is boycotting her bed for 24 hours this month in order to raise funds for Action for Children, the charity that runs the Carmarthenshire REFLECT project, based in the town.  REFLECT offers support to women whose children are in foster care or have been adopted. 

Helen Antoniazzi felt that this year it was particularly important to raise money to help Action for Children mitigate the impact of the pandemic.  Over the course of 24 days, Helen has committed to giving up an hour of sleep and to swap it for some physical activity.  She is asking her supporters to support her in this by donating money.  Helen’s efforts will culminate on the 9th July which is the official #BoycottYourBed night, Action for Children’s flagship annual fundraising event. 

Speaking about why she decided to take on this fundraising challenge, Helen said:

“I’ve long supported the crucial work that Action for Children do to support children, young people and families, but this year it felt even more important than ever to do what I could to raise money.  That’s why I decided to give up an hour’s sleep a night for 24 days as part of Action for Children’s Boycott your Bed campaign.  For each of these hours I’ll be swapping my sleep for physical activity.

“Life was difficult for vulnerable children and their families before the pandemic. Now things are even harder. Action for Children’s frontline, key workers have kept 99% of services open throughout the pandemic, continuing to support vulnerable children, young people and families who were already in desperate need.

“The number of families relying on Universal Credit has doubled. Households with children are twice as likely to have suffered financial hardship – like falling behind on bills or borrowing to pay for basics – because of coronavirus. At the start of the pandemic, Action for Children launched a Coronavirus Emergency appeal which has provided essentials, like food and warm clothes, to around 20,000 children and young people. But more needs to be done. 4.3 million children in the UK are living in poverty. That’s 9 children in every school class of 30.”

Action for Children supported more than 27,000 children, young people, parents and carers in Wales last year with Nina Rice, the charity’s fundraising Regional Manager for Bristol, Bath and South Wales, adding: “Helen is showing tremendous commitment by swapping her bed for an hour’s exercise every day for 24 days.  It is great to see such passion for an event that will improve the lives of the children, young people and families we proudly support in our communities and that have been stretched to the limit during the pandemic.

“We love Helen’s unique take on Boycott your Bed, which is all about sleeping somewhere extraordinary on 9 July (Action for Children’s birthday) whilst raising awareness and funds for our charity.  I hope she inspires others to do something equally challenging as we approach the big night as this is a remote event, where anyone can take part, wherever they are based. Helen will join everyone and come together virtually on the night, to enjoy an evening of virtual entertainment.”

Anyone wishing to support Helen in her bid to raise money can donate at https://www.justgiving.com/fundraising/helen-antoniazzi

 If you want to spend the night in the most unusual place you can think of while enjoying a star-studded evening of virtual entertainment you can register here: https://boycottyourbed.actionforchildren.org.uk/community-registration/

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NHS Wales announce first and second dose vaccination walk-in clinics

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Hywel Dda UHB is running walk-in vaccination clinics this week. There is no need to contact the health board to book an appointment and if you have already registered using the health board’s online form, you are still welcome to attend the walk-in clinic.

If you have a scheduled appointment, please keep your appointment time. 

With the rise in cases across the UK it is important that as many people come forward for their first and second vaccines.

First vaccine walk-in clinics for anyone aged 18 and over who hasn’t had their first COVID-19 vaccine yet:

  • Aberystwyth (Thomas Parry Library, SY23 3FL): Thursday 24 and Friday 25 June, 10am to 8pm.
  • Cardigan (Teifi Leisure Centre SA43 1HG): Friday 25 June, 9.30am to 5pm.
  • Carmarthen (Halliwell Conference Centre, UWTSD, SA31 3EP): Monday 21, Tuesday 22, Wednesday 23, Thursday 24 and Friday 25 June, 10am to 8pm. 
  • Llanelli (Ffwrnes Theatre SA15 3YE): Thursday 24 and Friday 25 June, 10am to 8pm. 
  • Tenby (Tenby Leisure Centre, SA70 8EJ): Saturday 26 and Sunday 27 June, 10am to 8pm

Second vaccine walk-in clinics (please only attend if the centre is giving the same vaccine that you had for your first dose. This information can be found on your vaccine card.)

  • Aberystwyth (Thomas Parry Library, SY23 3FL): Monday 21, Tuesday 22 and Wednesday 23 June, 10am to 8pm. Second dose Moderna vaccine only if you had your first dose on or before 11 April.
  • Llanelli (Ffwrnes Theatre SA15 3YE): Monday 21, Tuesday 22 and Wednesday 23 June, 10am to 8pm. Second dose Moderna vaccine only if you had your first dose on or before 11 April.
  • Tenby (Tenby Leisure Centre, SA70 8EJ): Friday 25 June, 10am to 8pm. Second dose Oxford Astrazeneca vaccine only if you had your first dose on or before 25 April.

If you are unable to attend a walk-in clinic, you can still request your first vaccine by completing this form

To request your second dose please use this request form.

If you or someone you know is unable to use an online form, please contact our booking team on 0300 303 8322.

Important: By travelling to a centre, you accept there is a risk that all vaccines will be allocated before you arrive. If you arrive after all the vaccines are allocated, we will take your contact details and add you to our reserve list.

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Chairman Announces her chosen charities for her year in office

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CHAIRMAN, Cllr Tegwen Devichand has chosen the following four charities to support during her term of office.

Alzheimer’s Society is a care and research charity within the UK for people with dementia and their carers. They provide information and support, fund research and create lasting change for people affected by dementia.

Links Llanelli is a unique Llanelli Mental Health Charity, providing support and learning opportunities to those within our community who have or are experiencing mental ill-health. 

Links aims to support people experiencing mental health issues to build confidence, self-esteem and skills.

Links also provides support for veterans and blue light teams living in Carmarthenshire. Veterans are able to access all the activities available at Links. Additionally, for those who live in rural areas or are socially isolated, can be provided with befriending buddy telephone calls and outreach NAAFI mornings which are held in various locations throughout Carmarthenshire on a monthly basis.

Ty Bryngwyn Llanelli Hospice is a Designated Centre of Excellence providing specialist palliative care for the community of Carmarthenshire. It is the only Hospice in the area with inpatient facilities.

Llanelli Hospice provides specialist palliative care both in the community and in its seven inpatient beds.

Wales Air Ambulance is an all Wales charity providing emergency air cover 365 days a year for those who face life-threatening illness or injury. The Dafen airbase, which covers South Wales, is one of four airbases in Wales and this coverage means that an air ambulance is  only 20 minutes away. 

Chairman, Cllr Tegwen Devichand said, “As a Council we like to financially assist worthwhile causes and I am delighted to be supporting such worthy charities. I believe that these charities touch us all in one way or another. I will be as supportive as I possibly can be under the current difficult times when charities need that ‘little bit extra’ financial support. The people in the area are always very generous in their support of such worthy causes. I was chairman in 2012 and I have been a councillor both on County and Community level for over 17 years and know how important lending our support can be.”

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