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Llanelli food manufacturer supported to launch new products during COVID-19 outbreak

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Food Innovation Wales has provided vital technical support to a Llanelli-based food and drink manufacturer to help them launch six new products in the midst of the COVID-19 outbreak. 

With a workforce of nearly 50 people, Llanelli-based Prima Foods specialises in the manufacture of suet, dumpling and pastry products. The company supplies the retail, ready meal and foodservice sectors and has a number of major UK manufacturing customers. 

Since lockdown started in mid-March, Prima hasn’t been fazed by the challenges presented by COVID-19 and the company has maintained full staffing levels and manufacturing across key product lines. The business has continued to invest in new product development and look for new customers to diversify the business and maintain growth. 

When discussions with a customer led to the development of six new cooked dumpling products, adjustments were needed to the settings of Prima’s ovens. Prima needed to be confident these new settings wouldn’t impact the quality or safety of their products and so they turned to the Welsh Government backed Food Innovation Wales for support. 

Following a comprehensive risk assessment, a technologist from ZERO2FIVE Food Industry Centre, one of three Food Innovation Wales centres, provided socially-distanced on-site support. ZERO2FIVE provided thermal temperature loggers and a technologist supported the company to undertake multiple temperature verification trials. This information was vital to ensure the dumplings were cooked to a safe temperature and will form a key part of the company’s food safety system for the manufacture of these new products. 

Prima have since carried out further trials, launched their new products and have seen dumpling volumes increase to around 20 tons per week, allowing headroom for future growth. 

Peter Rice, Managing Director, Prima Foods, said: “This increase in business is an important step forward for Prima, as we see consumer trends moving back to more traditional staple products like stew and dumplings and home baking – we are grateful for the support from Food Innovation Wales on this and other more innovative projects we are working on for next year and beyond. We believe that backing a blend of traditional Welsh values alongside a continued investment in innovative new products, will be the key to steering Welsh food businesses like ours, through these difficult times.” 

Professor David Lloyd, Food Innovation Wales, said: “Welsh food and drink manufactures are increasingly having to diversify and look for new customers and routes to market to weather the storm of COVID-19. Food Innovation Wales is here to provide support, whether it be verifying the safety of cooking processes or assisting with new product development. We encourage companies to get in touch with their nearest food centre to find out more about the funded support we can offer.

“It’s great to see Prima Foods continuing to invest in new product development in this challenging time and we look forward to providing the company with ongoing support” he said.

To contact Food Innovation Wales for help, please visit: www.foodinnovation.wales 

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Deliveroo launches in Llanelli ahead of planned date

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FOOD delivery company Deliveroo has announced its early launch in Llanelli this week. According to Deliveroo, the company has brought forward the launch by weeks in order to help restaurants and customers through lockdown. This means that locals can now order food from a range of restaurants and grocery retailers in the local area. 

Deliveroo is an app and website that enables Brits to check out the very best local food in their area. The British company has seen great success and is now available in 12 different markets across the world. Deliveroo works with both the best independent restaurants like Best Pizza and Kebab House, Harry Watkins and Tinworks Brewery, well-known high street favourites like KFC, Burger King and Pizza Hut as well as grocery retailers and convenience stores such as Co-op (see Editor’s Notes below for full list available on Deliveroo in Llanelli).

The food delivery company will continue to add new local restaurants, takeaways and convenience stores to the platform over the coming months, with the likes of Nando’s joining Deliveroo as lockdown eases. Apply here to become a Deliveroo partner. 

 The food delivery company is also giving customers 20% off orders for the next four weeks with code: LLANELLI10

The launch will be a major boost to small restaurant businesses across Llanelli who will be able to reach new customers and grow their restaurant businesses through offering delivery.  

Working with Deliveroo increases restaurants’ sales as they can reach a wider range of customers. This enables restaurants to expand their businesses, often employing more staff, broadening their menus and lengthening opening times as a result. 

Deliveroo will be looking for up to 50 people in Llanelli to become riders. Those who work as riders will be able to work when they want and where they want, delivering food and groceries to customers’ doors in as little as 20 minutes. 

This comes as Deliveroo will also be extending further into the suburbs of existing cities or towns that it currently operates in. The drive behind the rapid expansion is underpinned by the company’s belief that people in every part of the UK should have access to amazing meals wherever and whenever they want them.

Harrison Foster, Regional Director in the UK: “Launching in Llanelli is a key milestone for Deliveroo. Llanelli has a thriving foodie community and a wide range of restaurants and retailers, so we’re excited to connect them. We look forward to working with our new partners to reach a new customer base and expand their businesses.”

Deliveroo is focused on providing the ultimate food delivery experience. Customers have the option to schedule orders via the Deliveroo app up to one day in advance or receive food as soon as possible between 11.30am and 11pm on weekdays and 11.30am and 11pm on weekends, from a variety of independent eateries, traditional takeaways, high-quality chain restaurants as well as grocery retailers.   

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Lifeline for cockle-gathers could be on the way after Llangennech rail crash

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Plaid Cymru MS Helen Mary Jones has raised the impact on cockle-gathers of the Llangennech derailment last year.

She received an assurance from the First Minister that the Welsh Government was looking at way to help the cockle industry.

Plaid Cymru’s Shadow Economy, Transport and Tackling Poverty Minister, Helen Mary Jones MS said:

“In the Senedd I congratulated the public services for the way they co-operated around the clean-up after the Llangennech derailment, which, so far, has been very successful. I demanded a life-line scheme to help the cockle gathers.

“I raised with the First Minister issues for two groups of businesses particularly badly affected in the short-term by the derailment. 

“One of those was the very important cockle-gathering industry, the other, of course, were farmers who graze animals on those low-lying banks by the river. 

“There has been a request for the Welsh Government to consider whether some interim financial support might be made available to the cockle gatherers and the grazers while responsibility for the derailment and long-term compensation becomes a possibility. Many of these are small businesses; they operate on quite low margins and currently in difficult circumstances.

“The First Minister emphasised he was aware of the impact on cockle gatherers and particularly that they were unable to carry out their normal activities while the level of environmental contaminants in the estuary were being surveyed.

“Plaid Cymru believes it must be the polluter in the end that must pay for the damage that has been caused, but the rail accident investigation branch work is not coming to a conclusion quickly.

“The Welsh Government is expecting to receive advice in the next few days whether or not it is possible to devise a scheme through the Welsh Government in which some interim assistance to those industries could be supplied.

“The Welsh Government is keen to obtain that advice from officials in case it is possible, before the rail accident investigation is completed, so they can offer some assistance to those who have been most directly affected.”

The environmental impact of the Llangennech derailment last year was amongst the most significant in Wales since the Sea Empress disaster of 25 years ago. 

Monitoring of the site and surrounding area, which includes four sites of special scientific interest and a special area of conservation will continue for many years to come.

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UK Budget must take crucial steps to help recovery

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LLANELLI Labour representatives are urging the UK Government to take the necessary steps to begin recovery and secure prosperity across all parts of the UK.

Llanelli’s MP Nia Griffith and MS Lee Waters set out Wales’ priorities ahead of the UK Budget on Wednesday March 3 2021.

They are urging the UK Government to make a series of commitments to Wales, including:

• sustaining UK-wide business support
• delivering welfare and taxation measures to support the most vulnerable
• redressing the historical under investment in Wales on research and development and rail infrastructure
• providing an injection of funding to support the transition to Net Zero carbon emissions
• providing guarantees for Wales’ specific funding pressures

Speaking ahead of the UK Budget announcement, Nia Griffith MP reiterated her calls for continued business support for those on the lowest of incomes. She said:  

“It is vital that the Job Retention Scheme and Self Employed Income Support Scheme are retained – not threatened with being removed at the eleventh hour and putting livelihoods at risk. A delay to repayments should also be introduced for the Coronavirus Business Interruption Loan Scheme with recognition given to the self-employed who are facing deferred bills.”

“It is also vital that the £20 per week increase to Universal Credit is maintained and put on a permanent basis, making it available to people in receipt of legacy means-tested benefits. More than 300,000 families in Wales have benefitted from an extra £1,000 a year as a result of the uplift and removing this now would have a detrimental and long-lasting effect on thousands of households across Wales.”

Lee Waters MS said:

“The UK Government should continue to take advantage of historically low interest rates to invest in Wales’ infrastructure and public services. Particularly on rail, where we have been underfunded to the tune of billions since the start of devolution, this is the moment where Rishi Sunak can demonstrate his commitment to ‘levelling up’ all four nations of the UK.”

“This budget is a chance to hardwire a greener, fairer way of doing things into our recovery from Coronavirus. We are ambitious about our target of being Net Zero carbon by 2050, and averting the climate crisis which is increasingly affecting Wales through flooding. But to make that transition, we need a step change from the UK Government’s budget that allows us to invest in renewable energy and green jobs.”

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